Drunk Driving Prevention - House Party
Beginning in 1992 and for more than 10 years, the campaign produced it's highly effective,
emotional and memorable "innocent victims" PSAs. All of these ads feature home video of
an actual person who was later killed by a drunk driver. Many of these spots are still
active and can still be seen on television. This campaign has been part of the Ad Council
since 1983. However, since the late 90's, alcohol-related driving deaths have been steadily
increasing. It seems that though the campaign was very successful, it did not change the
behavior of many potential impaired drivers. Many thought the messages to be targeted at
overtly drunk drivers, and not them. When decision time came, they would consider
themselves merely "buzzed" and get behind the wheel.
Embed code for Blogs
Simply copy and paste the following HTML code below into your blog, website, or MySpace profile.
Copy to Clipboard
Share this video:
Simply click the button below and select your social bookmarking site.
Tag Cloud
Category: Public Benefit
hese women in Burkina Faso are doing more than collecting trash – they're reclaiming their independence. They
are part of an association of women, many of whom were left by their husbands for younger wives, or women whose
husbands...
Tags:
: collecting trash, burkina faso, association of women, vulnerable, soap, cosmetics, orphaned, money
Views: 115727
Category: Public Benefit
Soundbites from Sonal Shah, interspersed with b-roll from India and photos from Africa and...
Views: 45799
Category: Public Benefit
Soundbites from Sonal Shah, interspersed with interviews with entrepreneurs from Africa and photos from...
Views: 37353
Category: Public Benefit
Soundbites from Mark Smolinski, interspersed with b-roll from India and...
Views: 36024
Category: Public Benefit
Young people from around the Caribbean have been invited to participate at the special session of the Caribbean
Community Council of Human and Social Development or COHSOD in Georgetown Guyana.
In an effort to support youth...
Views: 66293
Category: Public Benefit
When seven-time Formula 1 World Champion Michael Schumacher goes out for a night on the
town, he leaves his car at home. That's a message Bacardi Ltd. is hoping consumers will
follow as the liquor company on Wednesday unveiled its...
Views: 52893
Category: Public Benefit
Car crashes are the number one killer of teens in the United States. NHTSA research also
shows that teen drivers are involved in more than five times as many fatal crashes as
adults. Young drivers are more likely to speed, run...
Views: 49855
Category: Public Benefit
Car crashes are the number one killer of teens in the United States. NHTSA research also
shows that teen drivers are involved in more than five times as many fatal crashes as
adults. Young drivers are more likely to speed, run...
Views: 34401
Category: Public Benefit
The Generous Nation campaign is designed to inspire Americans to translate their everyday
compassion and good intentions into action by giving more often. The genesis of Generous
Nation grew from the horrific events of the Tsunami...
Views: 39918
Category: Public Benefit
Beginning in 1992 and for more than 10 years, the campaign produced it's highly effective,
emotional and memorable "innocent victims" PSAs. All of these ads feature home video of
an actual person who was later killed by a drunk...
Views: 38416
Category: Public Benefit
Beginning in 1992 and for more than 10 years, the campaign produced it's highly effective,
emotional and memorable "innocent victims" PSAs. All of these ads feature home video of
an actual person who was later killed by a drunk...
Views: 27142
Category: Public Benefit
Currently, there are 514,000 children in the U.S. foster care system and 115,000 of these
children are waiting for families to adopt them. The majority of waiting children are of
color with older African American boys waiting the...
Views: 48125

























Verizon Wireless Chaperone Educational Video Chapter 2
Born Learing: Signs
Freedom From Smoking® Online Program II
American Lung Association: Asthma Walk Spanish
Volvo Cars' 80th Anniversary, Part 1
UNICEF An appeal for aid as Madagascar struggles to
New drugs offer hope for Alzheimer's patients
Iraq call to action
Project Aware: Ed Harris
UNICEF: Bringing child-friendly schools to remote areas in Turkmenistan
Anita Ramu Rathod, pupil at Doorstep School, Mumbai
US Department of State: Voices of Hope Intro
LOLA Hepatitis C PSA
Rotary International - Tree PSA
Help Your Community: PSA 1
UNICEF: Jakarta Flood Aid
World Bank: Invest in Kids Now PSA 2
Volvo: Dynafleet Part 4