Red Cross: "Ready for a New Century" 1956-1981
The 1960s and 70s were times of social upheaval. Vietnam began to take center stage in the public eye. At the military's request, Red Cross began a program to provide recreational activities in Vietnam. The organization continued its long tradition of providing emergency communications between soldiers and their families. <br><br>
Red Cross lived up to its commitment to the people of America "supporting the troops and providing relief to refugees. Domestically, Hurricane Camille roared ashore in 1969 " devastating the Gulf Coast. It dramatically changed the organization's approach to disaster relief as Red Cross recognized the need for a more equitable distribution of aid. By the 1970s, even though Red Cross had been helping and meeting the needs of the American public for almost 100 years, many people felt the Red Cross was not relevant and had lost touch. (SOT: man-on-the-street interviews from "More Than Coffee & Donut's") In the years leading up to the centennial celebration in 1981, Red Cross was transforming itself. The organization called for a national blood policy to standardize practices and end paid donations. Health and Safety services made bold strides in water safety and first aid. <br><br>
CPR was introduced as a critical new life-saving technique giving Americans the chance to save even more lives. It continued to provide relief for both large and small disasters. As the 100th anniversary approached, Red Cross was ready for a new century.
Embed code for Blogs
Simply copy and paste the following HTML code below into your blog, website, or MySpace profile.
Copy to Clipboard
Share this video:
Simply click the button below and select your social bookmarking site.
Tag Cloud
Category: Disaster Relief
The 1960s and 70s were times of social upheaval. Vietnam began to take center stage in the public eye. At the military's request, Red Cross began a program to provide recreational activities in Vietnam. The organization continued its...
Tags:
hurricane camille, refugees, vietnam, red cross, large disasters, disaster relief, life-saving technique, cpr
Views: 20189















Autism Speaks - Baseball
An appeal to save and improve the lives of Iraqi children at risk
Intel International Science and Engineering Fair
UNICEF Yemen Children face the future
Julia Louis-Dreyfus - Live Earth PSA
UNICEF: Gambia Mothers Clubs
UNICEF: UN report says changing nature of war a bigger threat to children
Scenes from Live8: Green Day
World Bank: Vietnam Women's Legal Status
New Holland: 100 years of Harvesting Excellence
DTCC Nurnburgring race
Heico Sportiv S80 at SEMA show in Las Vegas
Not Your Parents' PC - New Intel® Viiv Technology
Robert Patrick - Live Earth PSA
Lunar New Year-Year of the Rat
South Lebanon
Star Alliance, Biosphere Connections
World Food Program: Tsunami